Tuesday, May 24, 2011

Gorilla Cheese

My first food truck experience occurred on my walk to work one morning. Still half asleep, I was on autopilot walking from the subway to my office, when a brightly painted orange truck drove past and caught my eye. Much like when Pauly D made fun of J-Woww’s ex Tom for sending her flowers after she blatantly cheated on him and dropped this pearl of wisdom “He’s a sucker,” I was similarly a sucker to this glowing orange vehicle. I made note of the name and googled it while pretending to be productive at my desk. The Gorilla Cheese truck menu was much to my liking, and after checking the Twitter @gcny1, I realized it was parked on Broadway and Spring near my office. The stars were aligned, I was destined to try it.

After patiently waiting to escape my hamster wheel cubicle, I finally found my escape route and began my journey towards grilled cheese delight. Lucky for me it was raining so there was no line. I ordered the Smoked Gouda w/BBQ pulled pork & onions on wheat and tater tots. To my dismay they had turned off the fryer already (poor business if you ask me, which I think you are since you’re taking the time to read this), so I could not get my desired tots. I settled with my sandwich and plowed past all the rich people strolling into rich people stores on Spring to get back to my desk so I could embrace my sandwich. I gleefully unwrapped my sandwich to see what treasures awaited my consumption. I was so hungry I wolfed down the entire first half while barely tasting it. Once my caveman needs were met I really sat back and enjoyed the second half. I didn’t want it to end. Each bite meant less sandwich. A real win-lose situation. The sweetness and juiciness of the pulled pork, combined with melted gouda and caramelized onions was a divine creation, and my first reaction was to check the site to see when then truck would be back again.

After reflecting upon my Gorilla Cheese experience I would definitely say its overpriced. Let’s be real - it’s grilled cheese. The “Classic” sandwiches (no toppings) range from $4.75 to $6.25. C’mon, you can get an entire burger from Shake Shack or Five Guys for that price. While I understand my sandwich was a bit more gourmet, $8.50 still felt like entirely too much. These guys don’t even pay rent! And yet, if the truck comes to my area again would I feel similar feelings of excitement and mostly likely purchase a sandwich? Yes.


rred on my walk to work one morning. Still half asleep, I was on autopilot walking from th

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